Our focus of the month

EXPERIENCE THE MAGIC OF YOGA

Posted in: Inspire Love-Liv

You Make the Magic: Yoga’s Power is in the Practice

Advanced yoga poses may seem impossible at first but through consistent practice over time they become possible: that’s the transformative magic of yoga.

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Posted in: Inspire Love-Liv

White Magic: The New Way to Make Magic on Your Yoga Mat

Introducing Liforme’s White Magic Yoga Mat, designed in collaboration with international yoga teacher Kino MacGregor and benefiting the environmental conservation work of Friends of the Earth.

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Posted in: Love-Liv Reflect

Live for More Year in Review: Heading into 2020 Together

In 2019, Liforme’s Live For More blog was all about coming together in gratitude and taking action to fight climate change and promote ethical business.

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Posted in:Live Love Love-Liv

Give the Gift of Liforme: Why a Liforme Yoga Mat is the Perfect Gift

Liforme Yoga Mats are the perfect gift for every yogi. Our eco-friendly, extra grippy, alignment-focused mats tick all the boxes.

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Posted in:Live Love-Liv

Liforme: Why We Do Black Friday

Black Friday doesn’t have to be a black hole of overconsumption and waste if you approach it as a conscious shopper.

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Posted in:Live Love-Liv

5 Rules of Conscious Shopping: How to Use Your Buying Power for Positive Change

Live by our 5 conscious shopping rules and your purchases will send a powerful message about the kind of world you want to live in.

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Posted in:Inspire Love-Liv

Founder’s Message: Why We Banned the C Word (Consumer) at Liforme

Liforme founder James Armitage describes why we will no longer be using the word consumer in our business. The people who buy our yoga mats are so much more!

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Posted in:Live Love-Liv

How to be a Conscious Shopper (And Flex Your Purchasing Power)

Money talks so make sure that yours sends this important message: the people want ethically made, originally designed, and environmentally conscious choices.

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Posted in:Live Love-Liv Reflect

Introduction to Meditation (For the Yoga Crowd)

Doing yoga opens the door to meditation for a lot of people. If you’re ready, we’ll help you walk through and experience this mind-altering practice.

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Posted in:Inspire Love-Liv

Meet Liforme’s Purple Earth Yoga Mat (And Find out Why Purple is the Old Green)

Save the Planet: Liforme Yoga Mats are made from eco-friendly materials and we donate 5% of website sales of our Purple Earth mats to environmental causes. The post Meet Liforme’s...

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Posted in:Inspire Love-Liv

Breathe for the Planet: Why Yogis Need Trees and Trees Need Yogis

The time for climate action is now and we believe that Yogis should lead the way. If we look at Yoga’s ethical code, the reasons are clear.  

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Posted in:Love-Liv Practice

How to do Low Crescent Lunge Pose (Anjaneyasana) Plus Variations!

Anjaneyasana is a bit tricky because you can do it in a few different ways. Not surprisingly, we take an alignment-based approach that wears best over time. The post How...

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