Our focus of the month
Introducing Liforme’s White Magic Yoga Mat, designed in collaboration with international yoga teacher Kino MacGregor and benefiting the environmental conservation work of Friends of the Earth.
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Teaching yoga is a tough way to make a living in the best of times. Now that the worst of times is upon us, Liforme is stepping up to support...
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Earth Day 2020 comes at a strange time for the Earth but it's more important than ever as the COVID-19 pandemic reveals the effects air pollution has on public health....
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Yoga means union and boy do we need some. We’ve seen how division is used to maintain the status quo. Let’s see how unity can be used as a strategy...
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Advanced yoga poses may seem impossible at first but through consistent practice over time they become possible: that’s the transformative magic of yoga.
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Liforme founder James Armitage describes why we will no longer be using the word consumer in our business. The people who buy our yoga mats are so much more!
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Liforme spent the day participating in the Global Climate Strike in Central London.
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Carbon dioxide, carbon cycle, carbon footprint. We know it’s all related to climate change, but how? We explain what this ubiquitous element is all about.
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Save the Planet: Liforme Yoga Mats are made from eco-friendly materials and we donate 5% of website sales of our Purple Earth mats to environmental causes. The post Meet Liforme’s...
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The time for climate action is now and we believe that Yogis should lead the way. If we look at Yoga’s ethical code, the reasons are clear.
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Yoga practices, including asana and meditation, help reconnect us to our bodies, minds, and voices. Learn how Yoga can help you express yourself.
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Have you heard of the Yoga principle of Santosha? It means contentment. If you’re wondering what that has to do with stretching and breathing, read on.
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